It's Time to Unplug & Play: Join the 30 Days of Play Challenge!

It's Time to Unplug & Play: Join the 30 Days of Play Challenge!

As International Day of Play (June 11) approaches, we're hitting pause on the scroll and turning up the volume on real-world fun. At SPARK POP, we believe play isn't just important - it's essential.

In a world of screen time, tight schedules, and overstimulated kids, we're calling on families everywhere to reclaim joy, imagination, and connection-one moment at a time.

June 2, 2025

Melissa Soutar

The Problem?

We’re raising kids in a fast world.

📱 2 in 3 parents say playing with their kids feels hard or boring
⏰ There’s never enough time
🌦️ And too often, screens become the default

But it doesn’t have to be that way.

The SPARK POP solution

We’ve created a simple, playful way for families to reconnect through everyday moments of joy — the 30 Days of Play Challenge.

Whether you’ve got 10 minutes or a whole afternoon, we’ll send you 30 fun, simple prompts to spark curiosity, get active, explore your neighbourhood, or just laugh together.

And the best part?
🎁 You'll have a chance to win awesome prizes like LEGOLAND Discovery Centre, Amaze World, The Ginger Factory, and Harry Potter: The Forbidden Forest tickets

PLAY TIME

How to Join

👉 Sign up now and get your free Play Challenge straight to your inbox
You’ll also be entered into the draw to win our Bluey’s Big Adventure giveaway!

🔗 JOIN THE 30 DAYS OF PLAY CHALLENGE

It’s totally free, super easy, and made with busy families in mind.

JOIN NOW

CURRENT PROMOTIONS

Below are currently some of Spark Pop’s current deals and offers. Hurry you better book in quick!

Australia-wide

EVENT Family Movie Pass

Great for All Ages.

Discover

JUST

$45

Sydney

Sea Life Aquarium Combo

Great for Ages 6-13.

Discover

View all Promotions

Why we're doing this

We started SPARK POP to help families swap stuff for memories.

We partner with incredible experience providers across Australia to make it easy to discover, book, and gift unforgettable moments — from kayaking with dolphins to messy art workshops.

Let’s make this winter less about being “stuck at home” and more about sparking curiosity — together.

Group and birthday bookings are available now for the extended season. Spots are filling fast, so register your interest today or secure your visit here:

We'll be sharing ideas, giveaways, and inspiration all month long

👉Sign up here

📸 Follow us on Instagram @sparkpopfun
🎁 And don’t forget to tag your adventures with #30DaysofPlay and #LetsMakeItPOP

Let’s go play! 🧩🎨🌳

GET 10% OFF YOUR FIRST BOOKING*
Sign Up

*Excludes Bluey's World.

Experiences, Australia, Family, Play